Personal Fitness Professional (PFP) Media


Through our magazine, website, enewsletters and more, Personal Fitness Professional provides fitness professionals with the tools they need to successfully pursue their passions. Our mission is to provide relevant, useful information to enable fitness professionals to be successful financially through sound business practices and training expertise.

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Free subscription to PFP print or digital magazine.


While personal training has been in existence for quite some time, it was not until Personal Fitness Professional (PFP) was created that the business of personal training blossomed. Personal

trainers have traditionally been under-compensated for their levels of responsibilities. We understood there was a need to educate personal trainers on how to earn more money while improving their services to clients. On that basis, we published our first edition of PFP magazine in 1999. We could not have predicted at the time how successful PFP would become. Personal trainers by the thousands subscribed in our first year, hungry for information, and within three years, we had tens of thousands of subscribers. Today, we are the leading provider of business information for personal trainers.


With your subscription of PFP, you’ll get:

  • 5 information-packed issues of PFP
  • Twice-monthly e-newsletters bringing you recent innovations
  • Notifications of breaking news on our website
  • Free webcasts