5 Ways to Differentiate Your Fitness Business in Today’s Crowded Market
Recent research compiled by IBISWorld shows there’s over 100,000 fitness studios in the continental United States. 100,000! Further, the studio market represents over $22 billion in revenue, is the fastest growing segment of the fitness industry AND is larger than all the health clubs, YMCAs, JCCs, corporate, college/university, hospital-based, military, park & rec., senior living, and physical therapy locations combined!